Convera In the News

The Big List of Major B2B Search Engines
by Galen DeYoung, Search Engine Land
May 7, 2008
Most search marketers focus on Google, Yahoo, and Microsoft. But B2B search marketers also have a growing number of vertical search options. Clicks and leads from these vertical search sites may not yield the same traffic as general search engines, but the percentage of qualified traffic and conversions can increase dramatically with leads from these specialized and vertical business-oriented engines.
The Future of B2B Media
BusinessMediaBlog
May 2, 2008
A surprising number of B2B publishing CEOs are prediciting revenue increases this year. Print is declining as a proportion of total revenue, events and online are up. However one CEO says, "“We’ve seen slow customer acceptance of Internet marketing/advertising,” This is a key issue for b2b online players. Building traffic is relatively straight forward but in most b2b sectors advertisers are lagging behind their customers in recognising the importance of the web.
Convera awarded three year contract with Aspermont
Streetinsider.com
April 17, 2008
Aspermont, one of Australia's leading print and Internet publisher to the mining, oil & gas and related sectors, and Convera Corporation (Nasdaq: CNVR) announced an aggressive program to build and deploy additional vertical search capability across Aspermont's entire portfolio.
Connecting customers to your content
by Lee Huang, Clickz
March 28, 2008
Customers have a lot of different information sources to select from, and a lot of different tools and methods to find and access content. Some people will go directly to a familiar site, others prefer to have content come to them through RSS feeds, and many discover new content sources via referrals from colleagues and search engines.
Vertical Search: Market Size, Share & Forecast
by Chuck Richards, Outsell
March 3, 2008
Vertical search continues to deliver what big search engines miss, and the resulting financial potential remains attractive. Outsell estimates the total ad-supported B2B trade information vertical search market at $518 million in 2007. Our research shows that the user and advertiser needs addressed by vertical search services remain significantly underserved by Google, Yahoo!, Microsoft, and AOL. But many B2B trade publishers and information providers that have launched vertical search services have been slow to do what’s necessary to use vertical search as a springboard to seed a fast-growing virtuous circle.
The trouble with general search engines
by Sol, Federated Search Blog
February 6, 2008
I’ve heard over and over again that Google, Yahoo, and the other broad search engines are great for consumer searches but not very good for professionals conducting research.
In Search, Bigger Is Not Better
by Jason Prescott, MarketingProfs
February 5, 2008
When a search engine founder like me hits out at Google, a global search engine with a reported $13.3 billion in ad revenue as of June 2007, some might call it envy of size and scale.
But business and professional users searching for work-related information on the Web will tell you, as a matter of online marketing fact, that bigger is definitely not better. They have experienced significant frustration in finding needed data through general search engines like Google and Yahoo.
Beyond Vertical Search to Business Networks
by Bernard Lunn, Read Write Web
January 29, 2008
For traditional media, Vertical Search is also about creating a space that Google cannot simply steamroll over. Traditional media may call it Rich Data or Information Services or Data Products, but the end goal is the same.
Trends in Vertical Search
by Linus Gregoridias, Slide Share
January 27, 2008
Slide Presentation of Trends in Vertical Search
Vertical search - a chill blast from the past
by Stephen Arnold, Beyond Search
January 15, 2008
The value of vertical search depends upon several factors that have nothing to do with technology. The first factor is the desire of a customer such as a publisher like Lloyd’s List to find a new way to generate growth and zip from a long-in-the-tooth information service. Publishers are in a tough spot. Most are not very good at technical foresight. More problematic, the online options can cannibalize their existing revenues. As a business segment, traditional publishing is a hostile place for 17th-century business models.
Vertical Search an Advertising and Revenue Opportunity for Publishers
Marketing Charts
January 11, 2008
Some 93% of media and internet professionals say they would be very likely or quite likely to use a search engine that focused on serving their specific business or work needs, according to “Vertical Search Report 2008,” a B2B survey of more than 500 media and internet professionals.
75% of Online Publishers see Vertical Search as a way to reclaim online community back from Google
by Oliver Luft, Journalism.co.uk
January 4, 2008
Nearly three quarters of online publishers see the benefit of developing vertical search engines as a way to claw back online communities from Google.
Vertical Search: B2B Survey Says ... Blazing Hot
by Eric Enge, SearchEngineWatch
January 2, 2008
A survey gives us a viewpoint into how audiences are thinking. As a result, we can learn their collective mindset. Convera recently released its Vertical Search Report 2008. Convera surveyed more than 500 media and Internet professionals in the U.S. and U.K. in November. Publishers and advertisers, not potential end users of vertical search engines, responded to the questions.
Is Convera the next Google?
by Victoria Erhart, Blogging Stocks
October 27, 2007
Probably not, but vertical search engine provider Convera Corp. (NASDAQ: CNVR) was recently named by Outsell as a rising star in the Information Industry Outlook 2008 survey. Convera has recently signed contracts with Access Intelligence, Advanstar Communications, and Grand View Media to provide customized search applications for specialist audiences in the medical, mortgage, and kitchen/bath industries.
Roundtable Discussion: Can B2B publishers make money from search?
by Davina Lines, NetImperative
September 24, 2007
The following is a summary of the key points discussed during the roundtable. To listen to the debate in full, download the two MP3 files at the foot of this page.
Home Design Vertical Search
by Eric Enge, SearchEngineWatch.com
July 18, 2007
Convera and Nielsen Business announced earlier this month that they are partnering on a new vertical search engine for the Kitchen and Bath industry.
Incisive Media Launches Search Engine For The Mortgage Industry
by Bill Hartzer, SearchNewz
July 13, 2007
Incisive Media, the company known in the search engine marketing industry for owning the Search Engine Strategies conferences and a company that is a leading international B2B publisher... has launched a new vertical search engine for the mortgage industry. The search engine is powered by Convera.
Convera and NBM launch kitchen and bath industry search engine
by Giselle Abramovich, DMNews
July 10, 2007
Convera Corp., provider of vertical search services for publishers, and Nielsen Business Media today launched a specialized search engine for the kitchen and bath industry.
Convera and SearchChannel Partnership
by Eric Enge, SearchEngineWatch.com
July 6, 2007
It was announced earlier this week that Convera and SearchChannel have formed a strategic partnership. This relationship pairs up Convera, a vertical search engine platform provider, with SearchChannel, an e-media and search engine marketing consulting firm.
Convera, SearchChannel team up for BTB vertical search
by Giselle Abramovich, DMNews
July 3, 2007
Convera Corp., provider of vertical-search services for publishers, has signed a partnership agreement with e-media-consulting practice and search-engine-marketing services firm SearchChannel LLC to provide publishers with a vertical Web search and advertising services.
Convera, SearchChannel form strategic partnership
by Matthew Schwartz, BtoBonline.com
July 2, 2007
Convera Corp., which provides vertical search services for publishers, has formed a partnership with search engine marketing services company SearchChannel.
Hedge Fund Search Engine Launched
by Alex Akesson, HedgeCo.Net
June 12, 2007
A new vertical hedge fund search engine was launched yesterday by Institutional Investor, according to their statement, "The new beta version provides financial professionals with customized access to valuable hedge fund content."
Beta version of hedge fund search engine launched
spannerworks
June 12, 2007
International B2B publisher Institutional Investor has launched the beta version of its new vertical search engine, aimed at the hedge fund industry
Madsearch Search Engine Launched...
by Bill Hartzer, SearchNewz
June 7, 2007
Centaur Media, a company that owns more than 50 business titles and online properties and hosts major industry exhibitions and conferences, and Convera, a company that provides vertical search services for publishers... has launched a vertical search engine called "madsearch", located at www.madsearch.co.uk.
SearchMedica.com Expanded With Oncology Search Engine
by Bill Hartzer, SearchNewz
June 6, 2007
CMPMedica has expanded SearchMedica.com to include SearchMedica Oncology. SearchMedica Oncology is a dedicated search engine for oncologists and hematologists and is available at www.SearchMedica.com/Oncology.
Convera Focusing on Vertical Search for Publishers
by Eric Enge, SearchEngineWatch.com
April 6, 2007
As Kevin Newcomb recently posted here Convera has sold it's RetrievalWare enterprise search business to FAST Search & Transfer of Norway
Convera Sheds Government Work, Targets Vertical Search For Publishers
by W. David Gardner, InformationWeek
April 5, 2007
After more than two decades of supplying search technologies to government agencies around the world, Convera is selling that core business in order to concentrate on vertical search technologies for publishers.